The Vital List: Badges of Honor
Friday, August 17, 2007
Your conflict-free diamond catches the yellow of your LIVESTRONG bracelet and the crimson of your INSPI(RED) tank as you take a slug of free trade joe, still warm in its biodegradable cup. But that 100% recycled cardboard cozy isn’t the only sleeve on which you can wear your socially conscious heart:
1
End pover-tee
The strong graphic on these 100% cotton tees and tanks makes a most important fashion statement: end world poverty by 2025. Sales of Signorelli’s line of OmniPeace shirts support Millennium Promise, a non-profit with this very formidable goal—and one that Jennifer and Angie can agree on (both have been spotted in the substantive tees).
2
A moving cause
Styrofoam packing peanuts. Cardboard boxes. Bubble wrap. An old-school moving day doesn’t cut it in these Live Earth times. Enter the greeniacs behind Earth Friendly Moving. Rent their RecoPacks™ (made from recycled plastic containers), and when you’re finished moving, they’ll be picked up in a giant truck advertising Earth Friendly Moving for all your new neighbors to see. (Keeping up with the Joneses goes green.)
3
Boobie support
Founded by a young breast cancer survivor who just wanted to get the attention—and giggles—of her friends, Feel Your Boobies has evolved into an international awareness campaign for the early detection of breast cancer primarily in women under 40. The slogan adorns tees and tanks (like Sheryl Crow’s), and helps catch the eyes, ears and hands of many an eager supporter.
4
Bag ladies
And now for the badge of all honorable badges: Anya Hindmarch’s I’m Not A Plastic Bag. While we applaud the celebrity and fashionista support for such a worthy message, we want to remind readers that there is no shortage of reusable bags. Might we suggest VJD’s very own I’m Not A Plastic Bag, Either? Forward VJD to your friends, and your name will be entered to win 1 of 100 bags we’re giving away.
September 16th, 2007 at 2:07 pm
This is wonderful - fresh, down-to-earth, not “preachy” and, in today’s society full of buzzwords, not pretentious. Love the idea, love the message, and love to participate, too!